Creating a Browser Promo Game for 1XSTAVKA
Built a browser-based promotional game for 1XSTAVKA to engage users during COVID-19 when football events were canceled.
With sports on hold, we developed a simple yet effective game to keep users connected to the 1XSTAVKA betting platform. Collaborating with the client, we designed mechanics and a points system that rewarded players with site bonuses, driving both engagement and brand loyalty.
From Idea to Execution
In 2020, the COVID-19 pandemic disrupted businesses worldwide, halting football events and impacting our client, 1XSTAVKA. To adapt, we brainstormed creative ways to maintain user interest despite the lack of live sports.
One idea stood out: a lightweight browser game inspired by classics like “Chrome Dino.” It required minimal development resources, making it a practical solution. We pitched it to the client as a fun way to engage users, and they greenlit the project.
Our team got to work
Game Concept
Players controlled a footballer running in a medical mask, collecting points while dodging obstacles.
Branding Touch
A “Play at Home” slogan hung above the virtual stands, reinforcing the stay-safe message during lockdown.
Reward System
Points earned in-game could be exchanged for bonuses on the 1XSTAVKA website—the more points, the bigger the rewards.
The Game
Implementation and Impact
We presented the finished game to 1XSTAVKA, and it quickly gained traction. Users enjoyed playing, accumulating points as they navigated challenges. These points seamlessly translated into tangible perks, redeemable as bonuses on the betting platform.
The game didn’t just stop at online engagement. Later, the client repurposed it for an offline event, showcasing it to attendees as a fun way to earn site bonuses. This dual-purpose approach amplified its value, bridging digital and physical experiences for their audience.
Results
Delivered a cost-effective, engaging solution during a challenging period with no live sports.
Kept users active on the 1XSTAVKA platform by blending entertainment with rewards.
Extended the game’s lifespan by adapting it for offline use, enhancing brand visibility.
Launch your campain with us!
contacts
By clicking on the button, you consent to the processing of your personal data
We are always happy to see new projects. Describe the task and we will contact you!
We are always happy to see new projects. Describe the task and we will contact you!
Alexander Snezhkovoy
Founder
You can write to us
via telegram or email aleksander.snezhkovoy@21media.agency
contacts
By clicking on the button, you consent to the processing of your personal data.
We are always happy to see new projects. Describe the task and we will contact you!
Alexander Snezhkovoy
Founder
You can write to us
via telegram or email hello@21media.agency
Creating a Browser Promo Game for 1XSTAVKA
Built a browser-based promotional game for 1XSTAVKA to engage users during COVID-19 when football events were canceled.
With sports on hold, we developed a simple yet effective game to keep users connected to the 1XSTAVKA betting platform. Collaborating with the client, we designed mechanics and a points system that rewarded players with site bonuses, driving both engagement and brand loyalty.
From Idea to Execution
In 2020, the COVID-19 pandemic disrupted businesses worldwide, halting football events and impacting our client, 1XSTAVKA. To adapt, we brainstormed creative ways to maintain user interest despite the lack of live sports.
One idea stood out: a lightweight browser game inspired by classics like “Chrome Dino.” It required minimal development resources, making it a practical solution. We pitched it to the client as a fun way to engage users, and they greenlit the project.
Our team got to work
Game Concept
Players controlled a footballer running in a medical mask, collecting points while dodging obstacles.
Branding Touch
A “Play at Home” slogan hung above the virtual stands, reinforcing the stay-safe message during lockdown.
Reward System
Points earned in-game could be exchanged for bonuses on the 1XSTAVKA website—the more points, the bigger the rewards.
The Game
Implementation and Impact
We presented the finished game to 1XSTAVKA, and it quickly gained traction. Users enjoyed playing, accumulating points as they navigated challenges. These points seamlessly translated into tangible perks, redeemable as bonuses on the betting platform.
The game didn’t just stop at online engagement. Later, the client repurposed it for an offline event, showcasing it to attendees as a fun way to earn site bonuses. This dual-purpose approach amplified its value, bridging digital and physical experiences for their audience.
Results
Delivered a cost-effective, engaging solution during a challenging period with no live sports.
Kept users active on the 1XSTAVKA platform by blending entertainment with rewards.
Extended the game’s lifespan by adapting it for offline use, enhancing brand visibility.
Launch your campain with us!
contacts
By clicking on the button, you consent to the processing of your personal data
We are always happy to see new projects. Describe the task and we will contact you!
Alexander Snezhkovoy
Founder
You can write to us
via telegram or email aleksander.snezhkovoy@21media.agency
contacts
By clicking on the button, you consent to the processing of your personal data.
We are always happy to see new projects. Describe the task and we will contact you!
Alexander Snezhkovoy
Founder
You can write to us
via telegram or email hello@21media.agency
Creating a Browser Promo Game for 1XSTAVKA
Built a browser-based promotional game for 1XSTAVKA to engage users during COVID-19 when football events were canceled.
With sports on hold, we developed a simple yet effective game to keep users connected to the 1XSTAVKA betting platform. Collaborating with the client, we designed mechanics and a points system that rewarded players with site bonuses, driving both engagement and brand loyalty.
From Idea to Execution
In 2020, the COVID-19 pandemic disrupted businesses worldwide, halting football events and impacting our client, 1XSTAVKA. To adapt, we brainstormed creative ways to maintain user interest despite the lack of live sports.
One idea stood out: a lightweight browser game inspired by classics like “Chrome Dino.” It required minimal development resources, making it a practical solution. We pitched it to the client as a fun way to engage users, and they greenlit the project.
Our team got to work
Game Concept
Players controlled a footballer running in a medical mask, collecting points while dodging obstacles.
Branding Touch
A “Play at Home” slogan hung above the virtual stands, reinforcing the stay-safe message during lockdown.
Reward System
Points earned in-game could be exchanged for bonuses on the 1XSTAVKA website—the more points, the bigger the rewards.
The Game
Implementation and Impact
We presented the finished game to 1XSTAVKA, and it quickly gained traction. Users enjoyed playing, accumulating points as they navigated challenges. These points seamlessly translated into tangible perks, redeemable as bonuses on the betting platform.
The game didn’t just stop at online engagement. Later, the client repurposed it for an offline event, showcasing it to attendees as a fun way to earn site bonuses. This dual-purpose approach amplified its value, bridging digital and physical experiences for their audience.
Results
Delivered a cost-effective, engaging solution during a challenging period with no live sports.
Kept users active on the 1XSTAVKA platform by blending entertainment with rewards.
Extended the game’s lifespan by adapting it for offline use, enhancing brand visibility.
Launch your campain with us!
contacts
By clicking on the button, you consent to the processing of your personal data
We are always happy to see new projects. Describe the task and we will contact you!
Alexander Snezhkovoy
Founder
You can write to us
via telegram or email aleksander.snezhkovoy@21media.agency
contacts
By clicking on the button, you consent to the processing of your personal data.
We are always happy to see new projects. Describe the task and we will contact you!
Alexander Snezhkovoy
Founder
You can write to us
via telegram or email hello@21media.agency